This case study explores how collaboration between industry, energy aggregators and policymakers is reshaping the electricity landscape.
New partnership
On 1 October 2025, Carlsberg Britvic joined Enel X’s Virtual Power Plant (VPP), reinforcing its commitment to energy security, grid stability and the transition to net zero. By pledging flexible electricity capacity to the grid during periods of peak demand, the beverage leader is helping to build a more resilient and sustainable energy system.
What's a VPP?
A Virtual Power Plant aggregates flexible energy assets from commercial and industrial businesses into a coordinated resource that can respond rapidly when grid stability is at risk. Through Enel X’s 10GW VPP network, businesses like Carlsberg Britvic temporarily reduce or shift electricity consumption, utilise on-site generation or deploy battery storage to support national supply. This demand-side response reduces reliance on traditional fossil-fuelled power stations while lowering greenhouse gas emissions.
Customer Benefits
For Carlsberg Britvic, participation delivers both operational and financial benefits. As a premium drinks manufacturer, grid reliability is business-critical. Through the Capacity Market, the company receives advance warnings of potential system stress, enabling proactive energy management. In return for committing flexible capacity, it also generates additional revenue — a compelling proposition in a margin-sensitive sector.
The Policy Perspective
From a policy perspective, flexibility will play a vital role in achieving the UK Government’s Clean Power 2030 ambitions. With projected demand for 25–45GW of within-day flexibility by 2030, unlocking industrial demand response is essential to supporting renewable integration, reducing infrastructure costs and strengthening national energy independence.
Discover more
Discover how virtual power plants are delivering commercial value while powering a cleaner, more secure energy future — and learn how your business can participate by downloading the full report.
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