“Flexibility” is key

There’s a new buzz word in the energy ecosystem: flexibility. Demand Response provides the answer to the new requirements arising in a market in full transition, where customers have become key players in a paradigm which has shifted to focus on energy efficiency and environmental sustainability. The solution is balancing services, and renewable energies are, without a doubt, the only energy of the future.

Eliano Russo, Head of e-Industries at Enel X, and Mike Storch, Head of Enel X North America, comment on how the catalogue offered by Enel X, global leader in Demand Response, has developed. Demand Response provides an opportunity that creates value for both the customer and the electrical grid, explains Russo. This generates economic benefits for the consumer and contributes to the stability of the grid, which the client actively participates in through the programme. The penetration of renewable energies in the North American market has tripled in only 20 years, adds Storch, and now, with services providing greater grid flexibility and stability, concern about instability is a thing of the past.

Over 6,000 companies worldwide turn to Enel X to maximise their participation in Demand Response programmes and they can now benefit from Fast DR which allows Enel X to engage its clients in balancing services with a quicker activation time. Storage systems are another essential tool in this energy revolution, and the focus of a significant investment in the field by Enel X over the next three years, alongside e-mobility, smart lighting and, of course, Demand Response.


Read all the stories of Enel X and discover how the world can become ever more smart and sustainable

focus on circular economy

Circular economy: Enel X’s five business models

The circular economy is founded on five keystones that Enel has placed at the core of its global strategy in order to offers its customers cutting-edge, sustainable solutions: from Demand Response to integrated public lighting and e-vehicle charging systems

stories innovation

Boston: innovation turned up to ten

Our Group has opened its tenth Innovation Hub in one of the world’s most stimulating technology ecosystems. In the words of Francesco Venturini, CEO of Enel X, Boston is a “A city with a talent for continuous transformation”

stories circular economy

The circular economy at the core of Enel X

The future of the economy is circular. Enel X has placed this model at the centre of its strategy with the aim of accelerating and multiplying the benefits for clients and suppliers. The advantages do not only concern the environment, but also economic growth and new business opportunities